Articles filed under Advice

Challenge Yourself to Inspire Creativity

We develop rules because they regulate our behavior and keep us safe. That's the problem: safe is not in any way creative. Pull out a thesaurus and you’ll see that safe is synonymous with ‘guarded’ while creative is synonymous with ‘inspired’ and ‘original’. Continue Article

An Informal Guide to Being Creative in Real Estate

Contrary to popular belief, creativity is not the exclusive talent of a chosen few but innate in all of us. The inner workings of a ‘creative’ brain are no different than your own. The only difference is that ‘creatives’ have learned to challenge and overcome their own barriers to original thought and in doing so liberated themselves to pursue original action. Continue Article

Redesign Your Real Estate Business Card

Your business card is your first and last touch point with your clients. It’s the first thing you hand over to new clients, and it’s the last thing your clients will refer to get in touch with you. I have seen tens and thousands of business cards over the past couple of years and most have a lot in common. Your business card should be short, precise and provide a gist of who you are and what Continue Article